November 2019
Design - Build Decoration 2020
Franco Cappellini, president of Cornelio Cappellini, attended the Design Build Decoration 2020 event, organized by Marazzi at the Red Star Macalline building. The meeting represented an opportunity to underline the role of Cornelio Cappellini in the Chinese market, with a particular focus on the dialogue between design, interior projects, decoration and contemporary furniture Made in Italy.
According to the company’s vision, 2020 marked the rise of the “one stop service” concept, a model in which clients are guided by design groups and specialized companies in the complete definition of the home environment. In this perspective, furniture is no longer considered as an isolated element, but as part of a coordinated project that brings together architecture, soft decoration, material selection and furniture matching.
The local partner Shanghai Lushi Co., through its CEO Mark Zhu, represents a strategic support for Cornelio Cappellini in the development of projects in the Chinese market. The collaboration with IDA company and architect Gennaro De Angelis, active for more than ten years, confirms the brand’s desire to interpret new international interior design needs through contemporary furniture, Italian manufacturing quality and bespoke project solutions.